23andMe Co-Founder and CEO Anne Wojcicki explains how the personal-genomics company was built on the premise that consumers shouldn’t be dependent on a profit-driven healthcare system. She recalls questioning why consumers relied on doctors and drug companies at a time when the increasing availability of information online, and connectedness, promised to empower people to manage their own health.
1 thought on “The Genesis of 23andMe”
This is amazing. Truly inspiring. We usually forget that huge crazy successful companies (that was a compliment, okay?) had to start from one point. From ideas and a group of people that believed in them.